Pramrolla Photography

2016

The Pramrolla is a simple yet ingenious device that creates the sensation of motion felt by a baby in a moving pram – all from a stationary position.

We were engaged to provide product shots of the Pramrolla – the first time to build a professional image from their prototype for the development process; and again later with a production-ready sample ready for the public.

We shot the product isolated on our custom-built underlit table, and interacting with both a three- and four-wheeled pram on our large white underlay with naturally-cast shadows.